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Technology For Marketing & Advertising
October 27-28, 2010 Shanghai, China
Marking the 10th successful year in the UK, Technology For Marketing & Advertising is coming to China this year to be one of the most important integrated marketing-solutions events that deliver digital, data and CRM solutions for marketing, media and advertising professionals. Tony Cheung, VP of China, Epsilon, will be sharing a case study in the CRM seminar theatre. Tony will also be a proud member in the keynote panel discussion. Epsilon will be hosting its own seminar pavilion in the event to share practical tips and expert advices on creating personalised customer experiences that drives marketing success.
Ad:Tech TokyoOctober 28-29, 2010 The Prince Park Tower Tokyo, Japan
Join Dominic Powers, SVP Asia Pacific of Epsilon International at this leading event in Japan focusing on all aspects of digital marketing and advertising. Dominic will be sharing his insights on the impact of data analytics on developing an engaging multi-channel integrated customer experience, and ultimately translating into business goals.
Bringing it all together: Multi Channel Insights to Maximise Marketing Success
- Understanding consumer’s purchase pathways – opportunities at different touch points
- Understanding your consumers: their attitudes, influence, motivation and preferences to your marketing messages
- Maximising the impact of data on your multi channel marketing communications to drive business growth
- Making multi-channel integration work: the ingredients to ensure your ROI
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