03/05/09 - An Inside Look at Email Marketing for the Consumer Packaged Goods Industry 03/03/09 - An Inside Look at Email Marketing for the Pharmaceutical Industry
02/23/09 - An Inside Look at Email Marketing for the Retail Industry 02/19/09 - Measuring the Value of Email Marketing for the Financial Services Industry
02/17/09 - Measuring the Value of Email Marketing for the Travel Industry
02/12/09 – Email’s Branding Study - Beyond the Click: The Indirect Value of Email 01/29/09 – CMO Survey: Inside The Mind Of The American CMO
01/08/09 – Art of Subject Line 09/08/2008 - CMO Survey - Shift in Blue Chip Marketing Spend
06/01/2008 - Marketing in a Recession Whitepaper
06/18/08 - Asia Pacific Consumer Email Survey 2008
06/01/07 Hong Kong’s Unsolicited Electronic Messages Ordinance and Regulation In June 2007 Hong Kong lawmakers introduced new email legislation to help curb spam. The Unsolicited Electronic Messages Ordinance and Regulation is in many ways similar to the U.S.’ CAN-SPAM Act, but contains several important distinctions. Epsilon offers this Insight Brief to help ensure that affected communications remain effective. Download Now!
03/01/06 China’s Regulations On Internet Email Services On March 30, 2006, complicated new regulations governing commercial email went into effect in the People’s Republic of China. In this Insight Brief, we will offer an analysis of this regulations in China, and our exclusive recommendations for compliance. Download Now!
15 Creative Tips & Tricks For Email The message is the medium. In an era of message bombardment, email offers marketers the opportunity to develop highly targeted, customized email communications that get noticed, opened and responded to. Get the latest messaging optimization best practices, tips and tricks from Epsilon International's award-winning creative experts.