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Customer Data Integration Services








Find out more about Epsilon’s marketing technology services:

Clean up your data and keep track of each customer record over time.

In a multi-channel marketing environment, you have to be nimble. Sometimes that means tying disparate pieces of customer information together on the turn of a dime. It’s a task that requires flexible technology and considerable data-engineering expertise. It’s a task made easier by integrating all your customer information into a single database.

That process is called Customer Data Integration (CDI). Done correctly, Epsilon's CDI technology Agility facilitates continuous customer management so you can make smarter, faster, more profitable marketing decisions.

Epsilon's Agility works with all data providers to match and enhance your data from the best sources available. Your data is then mated to Epsilon’s advanced referential database to ensure that all of your data and customer files include the most up-to-date information available in the marketplace, including the latest name and address change permutations.

Why Epsilon's Agility (CDI)?
  • Eliminate platform dependencies.
  • Increase accuracy of matching logic.
  • Reduce processing time and the risk of processing errors.
  • Decrease timeline, effort, and risk when adding new data sources.
  • Reduce costs associated with data correction.
  • Provide the ability to repair data quality (e.g., aging data, source data errors, etc.).
  • Provide a component-based process that accommodates changing business rules.
  • Integrate seamlessly with Epsilon’s database and loyalty solutions.
Featured Report

Epsilon Delivers A Potent Database Marketing Service: The Forrester Wave™ Vendor Summary, Q4 2007
Click here to request your copy.
Contact Us

Find out how Epsilon’s award-winning, best-of-breed multi-channel marketing solutions can help you optimize your customer relationships and grow your marketing ROI.

Call 1-800-309-0505 or email.
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