Find out more about Epsilon’s
other agency services:
|
Interactive expertise to set your brand apart.
Interactive communication is transforming business and consumer behavior in ways we could have never imagined. Keeping up with these technologies and understanding the nuances of interactive media requires serious expertise. That’s why Epsilon’s team of marketing professionals and analysts provide a full-service solution that includes interactive marketing services.
Interactive Strategic Services
Gain clear and actionable insight into email communication:
- Email Communications Quick Start: Jumpstart your email programs by defining your objectives, applying best practices, and developing a strategic and tactical plan.
- Email and Website Competitive Tracking and Positioning Analysis: Build immediate brand positioning opportunities via email and website marketing with quantitative analysis.
- Email Activity Analysis: Go beyond the basic metrics of opens and clicks to understand how your customers’ responses evolve over time.
- Email List Growth Evaluation: Understand list growth trends and identify opportunities to generate new, high-performing email addresses for your file.
- Email Longitudinal Response Analysis: Move towards a more customer-focused strategy by identifying distinct behavior patterns, and build new mailing segments and strategies based on historical customer responses.
- Email Communications Improvement Audit: Audit your email program to gain new insights and recommendations for improving your results.
Email Acquisition
Building and enhancing your email database is an absolute must. At Epsilon, our acquisition experts have launched thousands of permission-based email initiatives, including list rental, append, and co-registration. We can help optimize your email programs so they start building profitable, long-term relationships.
Find out more about our market-leading acquisition services.
Email Creative
Our award-winning, in-house staff of email creative experts has the know-how to build breakthrough email programs that optimize results. Our creative services include strategic consulting, copywriting, concept development, coding, design, and integrated project management. Whether you’re producing an email newsletter, direct mail piece, print advertisement, online banner, custom microsite, or fully integrated marketing campaign, our team of email experts will ensure the highest quality work and success from your marketing communications efforts.
Delivery Optimization
The email delivery landscape is evolving rapidly. Staying abreast of ISP, government and industry self-regulatory developments is a complicated yet essential component of successful email communications. Epsilon’s in-house team is plugged in to industry discussions and developments and can work with your marketing, legal, or privacy staff to develop the strategies, policies, and best practices necessary to effectively navigate the email delivery landscape.
|
|
|
| Featured Report |
|
Email and Spam 2007: Consumer Attitudes and Behaviors
Click here to request your copy.
|
| Contact Us |
|
Find out how Epsilon’s award-winning, best-of-breed multi-channel marketing solutions can help you optimize your customer relationships and grow your marketing ROI.
Call 212-457-7170 or email.
|
| Insight Newsletter |
|
Click here to receive the latest industry trends, best practices and more.
|
|
