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> Epsilon Asia Pacific Insight Newsletter > January 2009
  Newsletter > Asia Pacific > 2009 > January   Past Issues
  Blue skies ahead  
 
KV ImageInterview with Tony Fernandes, Group CEO of AirAsia, about the links between great service, smart online communications and customer experience in a very competitive market. Discover how Digital marketing based on CRM builds loyalty and the best time to build brand and market share.
  
 
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  Research Reports
  > Re-writing the rules for email subject lines
  Market Inbriefs
  > Carbon emissions of websites
  > No QQ chat for now
  > Frequent Internet Users in US nearly doubled in size
  > 100 Japanese online stores to be opened in China
  > Chinese game industry predicts CNY54 billion revenue in 2008
  Industry Events
  > Performance Marketing Seminar February 2009
  > Asian i-Gaming Congress in Macao February 25-26 2009
  Epsilon Media Centre
  > Andrew Frawley Joins Leading Marketing Services Firm Epsilon as President, Digital Services
Experts Column
Driving customer retention with email
Acquiring new customers will always be important for long-term growth, but the demands of the economic slowdown will lead to a greater emphasis on retaining existing customers – and fortifying their loyalty.
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e-Marketing Tips
5 tips to meaningful customer segmentation
Discover five must-dos from Epsilon that will help you kick start or reinvigorate your segmentation programmes.
  Read More
Legal Update
Optus was charged AU$100,000 spam fine

Chinese online game operators in Shanghai soon must provide notification when deleting players

Hong Kong's Unsolicited Electronic Messages Ordinance 2007

China's Regulations on Internet Email Services 2006
   
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