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Bigfoot Interactive To Host Second Annual PROfile Email Summit

Speakers and Panelists to Include:

Meng Weng Wong, Author of SPF; Craig Spiezle, Microsoft Corporation; Jim Nail, Forrester Research; Jerry Cerasale, DMA; Sridhar Chityala, Former JP Morgan Chase eBusiness Executive, and Emily Hackett, Internet Alliance


NEW YORK - January 11, 2005 - Bigfoot Interactive, the leading provider of strategic, ROI-focused email communications solutions and marketing automation technologies, today announced it will host its second annual PROfile Email Summit in an effort to educate reputable, permission-based marketers about critical issues such as emerging email authentication, accreditation and reputation systems, phishing prevention, legislative and regulatory developments, email/web analytics and more. Panelists include industry thought leaders, technologists and public policy experts and attendees will include marketing and e-commerce decision makers from Bigfoot Interactive's growing Fortune 2000 client base. "The PROfile Email Summit 2005" will be held on Tuesday, March 8th from 8:30 a.m. - 5:00 p.m. at the Westin Hotel, New York, NY.

"We are delighted to have assembled another top-notch set of industry experts to participate in our second annual PROfile email summit," said Al DiGuido, CEO of Bigfoot Interactive. "Developments in the email space continue to rapidly unfold. Whether it's the widespread adoption of 'step one' domain-level authentication or the recently announced CAN SPAM Act 'primary purpose' ruling by the Federal Trade Commission, education regarding new and evolving issues and technologies is critical to marketers looking to optimize their email communication efforts."

Confirmed and expected speakers include: Meng Weng Wong, co-founder and CTO of Pobox.com and author of the Sender Policy Framework (SPF); Craig Spiezle, director of strategy, safety technology and strategy group, Microsoft Corporation; Jim Nail, Forrester Research analyst; Jerry Cerasale, senior vice president, Government Affairs, Direct Marketing Association (The DMA); and Emily Hackett, executive director of the Internet Alliance.

"Bigfoot Interactive's PROfile email summits are a great forum for meaningful engagement between marketers and the email industry experts behind the scenes who are making it all work," said Sridhar Chityala, email marketing expert and former executive vice president, CFS eBusiness, JP Morgan Chase. "This year's event is very relevant and timely within the context of current industry developments, the emergence of solutions to combat spam and the mounting number of phishing attacks. I look forward to contributing to the various sessions throughout the day as the leading minds and marketers in the industry share their insights and experiences in this open and interactive forum."

For more information, or an invitation, please contact Mary Beth Keelty at mkeelty@epsiloninteractive.com.

About Epsilon
Epsilon is a leading provider of multi-channel marketing services, technologies and database solutions. Through its combination of client-centric marketing solutions, Epsilon helps leading companies understand, measure, manage and optimize their customer relationships. The organization's end-to-end suite of integrated services includes marketing strategy, creative, data, technology, analytics and distribution services to produce multi-channel marketing programs that generate measurable results throughout the customer lifecycle.

In September 2005 Epsilon acquired Bigfoot Interactive (now Epsilon Interactive), the leading provider of strategic, ROI-focused email communications solutions and marketing automation technologies. Epsilon Interactive now serves as Epsilon's key offering in the interactive marketing and communications space. Founded in 1969 Epsilon is an Alliance Data company.

For more information see www.epsilon.com.

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Epsilon
Epsilon International is the international arm of Epsilon, a leading provider of multi-channel, data-driven technologies and marketing services.

Alliance Data
Epsilon is a subsidiary of Alliance Data. Alliance Data is a leading provider of transaction services, credit services and marketing services, managing over 105 million consumer relationships for some of North America's most recognizable companies.