Epsilon Brings Home Gold at 10th Annual Financial Communications Society Portfolio Awards
Leading relationship marketing firm recognized for developing exceptional creative marketing services for KeyBank for the second year in a row
WAKEFIELD, Mass. - July 8, 2004
- Epsilon, a leading relationship marketing company, received another accolade on behalf of its long-term client, KeyBank, when the company recently accepted the Financial Communications Society’s Gold Award for best B-to-B direct marketing campaign.
The campaign, entitled "Commercial Bank Field Prospecting," was comprised of a mailing that featured a two-way radio set. Epsilon’s creatively distinct program helped KeyBank land a multi-billion dollar relationship with one of the largest public companies located in the marketed-to-campaign district.
"We’re proud that Epsilon’s creative team has developed a solid reputation for creating award-winning work for KeyBank for nearly 10 years," said Michael Iaccarino, Epsilon’s President and Chief Executive Officer. "Our results-driven approach and proven history of delivering creative solutions helps KeyBank and other financial institutions differentiate themselves from the pack."
The awards drew several hundred entries this year, which were evaluated by a panel of 16 judges. More than 400 marketing professionals in the financial services industry attended the 10th-annual awards ceremony in New York City. The FCS is a nonprofit organization established in 1967 dedicated to improving professional standards in financial communications.
About Epsilon
Epsilon, a Relizon company, is a leading relationship marketing company
that helps clients create measurable business results through
integrated marketing services. Epsilon is committed to maximizing the
value, growth and loyalty of clients' customer and prospect portfolio
through core services including data analysis, multi-channel direct
communications and database marketing. Epsilon services enable clients
to build enduring customer relationships by identifying marketing
opportunities and creating actionable customer insight. Founded in
1969, Epsilon maintains offices in Boston, Dallas, St. Louis and
Washington, D.C. Relizon acquired Epsilon in 2001.
About Relizon
Relizon helps customers achieve measurable results through business
process improvements in document management, billing, and relationship
marketing. Through serving more than 12,000 customers across a wide
variety of industries for nearly 20 years, Relizon has created an
unbeatable portfolio of "best practices" in each of its solution areas.
Customers who source key processes from Relizon are better able to meet
business objectives, whether it's improved cash flow, revenue growth,
or bottom-line savings. Applying a unique combination of deep process
knowledge, operational expertise, and attention to detail, Relizon
solves business communications problems and delivers measurable
results, year after year.
Relizon is headquartered in Dayton, Ohio. Visit us at www.relizon.com.
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Contact: Kam Hashim, 617-619-9803
khashim@bcww.com