Press Contacts

Epsilon
Jessica Nable
Tel: 203.210.3125

Alliance Data
Shelley Whiddon
Tel: 214.494.3811

Press Releases 2010

12.09.2010

Q3 2010 North America Email Trend Results: Non-Bounce, Open and Click Rates Continue to Drive Strong Results

Epsilon and the Direct Marketing Association's Email Experience Council today released the Q3 2010 North America Email Trends and Benchmarks Results which show six of the thirteen reported...

11.22.2010

LoyaltyOne, Epsilon Targeting Joint Survey Provides Snapshot of 2010 Holiday Season Buying Behavior of U.S. Customer Reward Program Participants

More than seven out of 10 U.S. consumers eyeing the holiday shopping season said they are occasional (28%) or frequent (43%) users of customer rewards programs, according to a joint survey from...

11.16.2010

Consumers Shift to Private Label in the Double Digits, Including in Non-Traditional Personal and Baby Care Categories

The recession may have ended in the summer of 2009, but U.S.

11.03.2010

Paul Johnson Joins Epsilon as Vice President of Technology

Epsilon, a leading multichannel marketing services firm, today announced that Paul Johnson has joined as Vice President of Technology.

Based in Irving, TX, Mr. Johnson will report to...

11.02.2010

Epsilon Wins Team Massachusetts Economic Impact Award for the Northeast Region

Epsilon, the industry's leading marketing services firm, was named a Gold winner in MassEcon's (The Massachusetts Alliance for Economic Development) Seventh Annual Team Massachusetts Economic...

10.21.2010

Epsilon Targeting and The Reunion Group Launch New Value-Add Customer Loyalty Service

Epsilon Targeting, the leading provider of consumer information for targeted marketing solutions, has partnered with The Reunion Group to launch a new service for multichannel retailers.

10.18.2010

Epsilon Study 'Checks In' On Consumer Attitudes and Preferences about Hotel Marketing Programs

According to a recent study by Epsilon, recommendations and property reviews heavily influence travelers' decisions about which hotels to stay in - even if they have previously stayed in the...

10.11.2010

Epsilon CEO Bryan Kennedy Joins DMA Board

The Direct Marketing Association (DMA) Board of Directors announced that Bryan Kennedy, president and CEO of Epsilon, has been elected as a new Board member for 2011-2012. The announcement was...

09.27.2010

Epsilon Adds Healthcare Marketing Talent

Epsilon, a leading multichannel marketing services firm, today announced that Stacey Raiche has joined as Senior Vice President and John Randolph has joined as Vice President, supporting Epsilon’s...

09.23.2010

Epsilon Signs Expansion Agreement with Leading Specialty Retailer Chico’s

Alliance Data Systems Corporation (NYSE: ADS), a leading provider of loyalty and marketing solutions derived from transaction-rich data, today announced that its Epsilon subsidiary has signed an...

09.14.2010

2010 Customer Registration Best Practices Report: Email Institute and Multichannel Merchant Unveil Deep Email Marketing Analysis of the Customer Registration Process

According to a recent study by Email Institute, Epsilon’s email marketing best practices destination, and Multichannel Merchant, the registration process is a critical component of customer...

09.08.2010

Q2 2010 North America Email Trend Results: Steady Open Rates

Epsilon and the Email Experience Council today released the Q2 2010 North America Email Trends and Benchmarks Results which show an 18.0% increase in open rates from the same time two years...

09.02.2010

AAA NCNU Selects Epsilon for Comprehensive Multichannel Marketing Services

Alliance Data Systems Corporation (NYSE: ADS), a leading provider of loyalty and marketing solutions derived from transaction-rich data, today announced that its Epsilon subsidiary has signed a...

09.02.2010

Michael Doubrava Joins Epsilon As Vice President of Digital Strategy

Epsilon, a leading multichannel marketing services firm, today announced that Michael Doubrava has joined as Vice President of Digital Strategy.

Based in Lafayette, CO, Mr. Doubrava...

09.01.2010

Survey Reveals US Consumers Heavier Coupon Users than Canadian Consumers

ICOM, a division of Epsilon Targeting – the leading provider of consumer information for targeted marketing solutions - today unveiled a survey of consumers in the US and Canada highlighting...

09.01.2010

Selon une étude, les consommateurs aux États-Unis et au Canada sont plus friands de bons de réduction.

ICOM, une division de Epsilon Targeting – fournisseur principal de données sur les consommateurs pour des solutions de marketing ciblé – a dévoilé aujourd’hui les résultats d’une enquête menée aux...

08.24.2010

Selon une étude ICOM, les jeunes adultes préfèrent les sources hors ligne, et non en ligne, pour la réception des offres marketing.

Selon une étude réalisée en Amérique du Nord par ICOM, une division de Epsilon Targeting, six ans après le lancement de Facebook, les consommateurs, de la très prisée tranche 18-34 ans, préfèrent...

08.24.2010

Young Adults Strongly Prefer Offline to Online Sources for Marketing Offers, Research Reveals

Six years after the launch of Facebook, North American consumers in the valued 18-34 year-old demographic prefer by a wide margin to learn about marketing offers via postal mail and newspapers...

08.17.2010

Epsilon Study Opens Up Lines of Communication between Marketers and Consumers

According to a recent study by Epsilon, a quarter of consumers surveyed were unsure of what communications services provider they were going to select for mobile phone, internet, local/long...

08.04.2010

Purple@Epsilon Wins DMAW Gold MAXI Award for Marketing Excellence and Innovation on Behalf of Save the Children

Epsilon, the industry’s leading marketing services firm, announced today Purple@Epsilon, a full-service agency that meets all multichannel marketing needs, has been honored with a Gold MAXI Award...

08.04.2010

Epsilon to Host Email Institute Leadership Forum: NYC – Retail Edition

The Email Institute, Epsilon’s email marketing best practices destination, announced the Email Institute Leadership Forum: NYC – Retail Edition. The roundtable forum for retail-focused marketers...

08.02.2010

Douglas Yokoyama Joins Epsilon As Vice President of Mobile and Social Media

Epsilon, a leading multichannel marketing services firm, today announced that Douglas Yokoyama has joined as Vice President of Mobile and Social Media.
Based in Dallas, TX, Mr. Yokoyama will...

07.26.2010

Epsilon Targeting Releases Annual Multichannel Trend Report: Increase in Consumer and Business Sales

According to Epsilon Targeting, the leading provider of consumer information for targeted marketing solutions, consumer purchase behavior shifted due to economic conditions and social trends.

07.22.2010

Merry Marketing Tips: Epsilon Releases Holiday Trend Report

According to Epsilon’s Holiday Trend Report, creating a unique experience for customers across multiple channels will help marketers break through the clutter during the 2010 holiday season...

07.20.2010

Epsilon Study Reveals Consumer Engagement Opportunities for Credit Card Marketers

According to a recent study by Epsilon, more than half of consumers surveyed were unsure of what credit card company they were going to use when opening up a new account. This represents a huge...

07.08.2010

New Mover Study from Epsilon Targeting Reveals Billions of Dollars in Spending Opportunities

According to a recent report from Epsilon Targeting, the leading provider of consumer information for targeted marketing, the number of Americans relocating climbed by 12 percent in the first four...

07.07.2010

Purple@Epsilon Adds New Talent

Epsilon, a leading multichannel marketing services firm, today announced that the Purple@Epsilon team has expanded with new hires in the New York office: Ian Fearn, Laurie Seltzer, Scott Richards...

06.29.2010

Epsilon Unveils New Agility™ Capabilities

Epsilon, the industry’s leading marketing services firm, today announced a range of new capabilities launching in 2010 for Agility™, a comprehensive customer real-time data integration solution....

06.25.2010

Purple@Epsilon Wins Five NEDMA Awards For Outstanding Client Work

Epsilon, the industry's leading marketing services firm, announced today Purple@Epsilon, a full-service agency that meets all multichannel marketing needs, has been honored with five New...

06.08.2010

Q1 2010 North America Email Trend Results: Open Rates Remain Strong

Epsilon and the Email Experience Council today released the Q1 2010 North America Email Trends and Benchmarks Results which show an increase from Q1 2009 in open rates and steady click rates....

06.02.2010

Alliance Data’s Epsilon to Acquire Equifax’s Direct Marketing Services Division

Alliance Data Systems Corporation (NYSE: ADS), a leading provider of loyalty and marketing solutions derived from transaction-rich data, today announced that it has reached a definitive agreement...

05.25.2010

Epsilon Study Unveils Consumer Point-of-View

How consumers perceive and interact with marketing communications is driving specific behaviors and attitudes. A recent study from marketing services leader Epsilon revealed that a large majority...

05.24.2010

Epsilon Targeting Launches New Abacus ChannelView® Matching Capabilities

Abacus ChannelView Offers Better Customer Insight and Improved Demand Attribution

05.12.2010

Abe Gorelick Joins Epsilon As Vice President and General Manager

Epsilon, a leading multichannel marketing services firm, today announced that Abe Gorelick has joined as Vice President and General Manager in the Healthcare Services practice group.

...

04.08.2010

Epsilon Study Reveals a Prescription for Customer Engagement

Social media participation drives a more engaged patient according to a new study from marketing services leader Epsilon. According to the study, among Internet users, product/health websites are...

03.27.2010

Epsilon Targeting publie une étude sur les influenceurs

ICOM, une division de Epsilon Targeting, fournisseur principal de données sur les consommateurs pour des solutions ciblées, a dévoilé aujourd’hui une étude portant sur l’efficacité du marketing de...

03.23.2010

Epsilon Targeting Study Highlights Profile of Influencers; Uncovers Power of Word of Mouth Marketing

03.01.2010

Jan Aggerbeck Joins Epsilon As Senior Vice President of Digital Solutions

Epsilon, a leading multichannel marketing services firm, today announced that Jan Aggerbeck has joined as Senior Vice President of Digital Solutions, reporting to Chris Harrison, Chief Technology...

02.25.2010

Epsilon Expands Marketing Relationship with La Quinta Inns & Suites

Alliance Data Systems Corporation (NYSE: ADS), a leading provider of loyalty and marketing solutions derived from transaction-rich data, today announced that its Epsilon subsidiary has signed a...

02.11.2010

Epsilon Q4 2009 North America Email Trend Results: Open and Click Rates Increase from Previous Year

Epsilon today released its Q4 2009 North America Email Trends and Benchmarks Results which show an increase from Q4 2008 in both open and click rates.

The quarterly analysis is compiled from...

02.09.2010

#1 Direct Marketing Agency Epsilon to Provide Services to Kraft Foods

Epsilon, the industry’s leading marketing services firm, is supporting Kraft Foods in developing an enhanced, innovative consumer relationship marketing program . An Alliance Data (NYSE: ADS)...

02.08.2010

Quinn Jalli Joins Epsilon As Vice President of Deliverability and ISP Relations

Epsilon, a leading multichannel marketing services firm, today announced that Quinn Jalli has joined as Vice President, Deliverability and ISP Relations.

01.21.2010

New York & Company Expands Relationship with Marketing Services Leader Epsilon

Alliance Data Systems Corporation (NYSE: ADS), a leading provider of loyalty and marketing solutions derived from transaction-rich data, today announced that its Epsilon subsidiary has signed a...

01.06.2010

Eric Stein Joins Epsilon As Executive Vice President, Digital Strategy

Epsilon, a leading multichannel marketing services firm, today announced that Eric Stein has joined as Executive Vice President, Digital Strategy, reporting to President and CEO Bryan Kennedy....