Our work

We’ve helped many clients recruit more profitable customers to increase sales.

Client Success Story

Charles Tyrwhitt

CharlesTyrhwitt has been an advocate for direct mail since the beginning, so much so that his wife, Chrissie Rucker began her creation of the enormously successful White Company with direct mail. It drives the business. 'People love letters.'

Case Study

CV Villas

Discover how CV Villas, a leading villa holiday specialist with over 50 years of experience, embarked on a transformative journey to diversify its customer acquisition strategy.

Client Success Story

Piglet in Bed

It's not merely about sending catalogues in abundance; it's about assessing incremental demand and achieving a nuanced understanding of your customers' behaviours and preferences. Our ultimate measure of success is not just increasing the volume of responses but also enhancing profitability. In the ever-evolving landscape of marketing, we're focused on persuading potential customers who may not have considered us previously, making it an artful endeavour. – Jake Newbould, CMO, Piglet in Bed

Client success story

Jigsaw: A picture to purchase

Jigsaw approached Epsilon Abacus, having never done a direct mail campaign, to test catalogue as both a customer acquisition channel and a means to drive incremental revenue and brand engagement with existing clients.

Read their story

Video

Lily Ella invests in direct mail

Lily Ella invested in direct mail and utilised Abacus to receive prospect data and improve customer acquisition, along with utilising data to target longtime customers. See why Lily Ella said it was one of the greatest investments they’ve ever made.

Client Success Story

A closer look at Joe Browns

Over the past 24 years, Joe Browns has grown from a small mail order business into a large omnichannel retail player with 80% of orders now coming online, but catalogues are still the main driver.

Read the full story here

CLIENT SUCCESS STORY

Kit and Kaboodal

How Abacus helped boost Lifetime value to attract best-in-class customers to facilitate growth.

Read the full story here

Client Success Story

In the shoes of Moshulu

With online shopping skyrocketing throughout the last year, our ‘customers sofa’ has become 2021’s new shop window. Moshulu were recruiting at profit during a pandemic.

Watch their story