With 92% coverage in Australia, Epsilon Digital resolves fragmented digital signals into real customers, helping you pinpoint high-value buyers and uncover valuable shoppers you have not yet reached.
As the only provider accredited for Correlated Outcomes, Epsilon Digital unifies media, data and identity in one intelligent system that not only drives efficiency, but also delivers precision and performance at scale.
Precise, efficient activation
Buying every channel, all the time, is not a strategy. With impressions tied to real people and real outcomes, your campaigns optimise around how people browse and shop rather than fluctuations in clicks.
Epsilon Digital coordinates campaigns seamlessly at scale, delivering messages across display, online video, connected TV and audio through a single platform.
Once COREid sits at the centre, it becomes easier to reach the right people where they are, while de-duplicating audiences so frequency control and sequencing reduce wasted impressions.
Built-in creative services that make your ads as unique as each individual customer
Included within our Digital services is Dynamic Creative Optimisation: An innovative service with limitless scalability that renders ad creative in real-time tailored for each potential customer. Powered by person-level digital signals you can't get from other digital media partners, you’ll drive better performance while reinforcing your brand’s creative.
Discover up to 3x more in-market customers across the open web and link exposure all the way to purchase with identity-driven measurement.
Prospect across display, online video, connected TV and audio creating awareness and increasing new customer growth. Exclude existing customers and optimise dynamic audiences in real-time to reach prospects when and where intent is greatest.
Keep the customers you’ve worked hard to win, identifying at-risk customers early while anticipating the next best actions to entice customers onto tailored retention journeys that rebuild engagement and grow lifetime value.
Build a brand that people remember with dynamic creative across premium display, video and CTV environments. Deliver storytelling that feels personal, balancing reach and frequency at the person level to ensure every impression reinforces brand consistency and avoids waste.
Illuminate every customer’s path to purchase
With Epsilon’s complimentary DiME visualisation tool, you’ll see detailed sales data, online and offline, and know the activity and sales that your marketing is driving.
