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  1. Homepage
  2. Epsilon Retail Media

Reach your shoppers, wherever they are.

Epsilon Retail Media connects you with real, in-market shoppers at every stage of the purchase journey, bringing onsite and offsite activation together in one intelligent retail media platform.

Customers adjacent to retail media advertisements

Data, activation and measurement technology designed to meet your needs

Whatever your retail media operations need, our suite of solutions helps to drive success.

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Onsite media:  Sponsored products, display & brand pages

Enable sponsored product ads, display formats and branded placements across your digital properties to influence shoppers when it matters most.

Enable sponsored product ads, display formats and branded placements across your digital properties to influence shoppers when it matters most.
Onsite activation integrates seamlessly with the retail experience while driving incremental revenue for retailers and performance for brands.

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Offsite media: Display, video, social, email and audio

Activate retail media audiences across the open web, including display, video, connected TV and audio.

Activate retail media audiences across the open web, including display, video, connected TV and audio.
Offsite activation keeps brands connected to shoppers throughout the journey using retail signals to inform more relevant media beyond the retailer site.

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Measurement:  Brand- and SKU-level, online and in-store

Move beyond clicks and impressions with closed-loop measurement tied back to real shoppers and real sales.

Move beyond clicks and impressions with closed-loop measurement tied back to real shoppers and real sales.
Access consistent reporting at brand and SKU level to prove the value of retail media and optimise future investment.

Faster, smarter campaigns for your brand partners

Our all-in-one retail media UI streamlines brand campaigns with bulk actions, enhanced reporting and much more.

Identify patterns in shopper behaviour around key shopping seasons and deliver the right message at the most effective time.

Building the most intelligent retail media offering

Whether you’re starting from scratch or scaling what you’ve built, Epsilon gives you the technology and services you need to grow your media business.

Unique reach powered by person-level identity

Our solutions help you get a comprehensive view of your customers across channels for all of the brands you work with.

Complete, flexible tech stack

Build or scale your media business with solutions designed to work together or enhance your existing offering.

Smarter performance with AI

Build trust with your brands with intelligent AI designed to leverage first-party shopper data to deliver more relevant targeting and more accurate measurement.

Services scaled to meet your needs

We can support whatever you need from managed service offerings that help increase demand to self-service enhancements to create greater flexibility for your brands.

Are you a brand?

See brand solutions >

Smarter retail media. Better outcomes.

Less waste. More precision. Epsilon helps brands reach real shoppers at specific retailers—online, in-store and everywhere in between.​​​​

Identity-based reach

Our identity solution represents a real person. CRM records are deduplicated before matching, increasing accuracy and efficiency.

Activate all in one platform

Onboard and activate onsite and offsite across channels from one platform, eliminating waste while maximising reach.

Omnichannel reach that drives results

Onsite

  • Sponsored product ads (SPA)

  • Display

  • Brand pages

Offsite

  • Display

  • Online video

  • CTV

  • Audio

  • In-store

Onsite

  • Sponsored product ads (SPA)

  • Display

  • Brand pages

Offsite

  • Display

  • Online video

  • CTV

  • Audio

  • In-store

Know what worked, where

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Person-level identity drives closed-loop measurement

Tie media exposure directly to purchases, both online and in-store

Tie media exposure directly to purchases, both online and in-store, using persistent, person-level identity—not just cookies or pixels—so every impression can be accounted for.

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Online and in-store sales impact

See how your media moves the needle in the aisles and online.

See how your media moves the needle in the aisles and online. Epsilon Retail Media connects digital ads to actual transactions, no matter where shoppers choose to buy.

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Brand- and SKU-level insights

Drill down to the metrics that matter most. Understand how each brand, product line and SKU performs

Drill down to the metrics that matter most. Understand how each brand, product line and SKU performs so you can invest smarter and drive growth.

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Consistent identity across browsers, formats and devices

No more measurement gaps. Our unified identity framework follows real people, not just devices

No more measurement gaps. Our unified identity framework follows real people, not just devices, ensuring consistent attribution and reliable performance insights across the full shopper journey.

Faster, smarter campaigns at your fingertips

Our all-in-one retail media UI streamlines brand campaigns with bulk actions, enhanced reporting and much more.

Identify patterns in shopper behaviour around key shopping seasons and deliver the right message at the most effective time.

Are you a retailer?

See retailer solutions >

Success stories

Woman hands man tub of ice cream in grocery store

Frozen Dessert Brand Boosts Sales 846% on Coles Online with Epsilon’s Checkout Ads

Viewers look on to football match displayed on TV

Leading Display Technology Company Grows ROAS by 140% with Epsilon Retail Media

Selection of cosmetics items on white background

Global Healthcare Brand Increases Visibility and Sales on Coles Online

Woman hands man tub of ice cream in grocery store

Frozen Dessert Brand Boosts Sales 846% on Coles Online with Epsilon’s Checkout Ads

Viewers look on to football match displayed on TV

Leading Display Technology Company Grows ROAS by 140% with Epsilon Retail Media

Selection of cosmetics items on white background

Global Healthcare Brand Increases Visibility and Sales on Coles Online

Woman hands man tub of ice cream in grocery store

Frozen Dessert Brand Boosts Sales 846% on Coles Online with Epsilon’s Checkout Ads

Viewers look on to football match displayed on TV

Leading Display Technology Company Grows ROAS by 140% with Epsilon Retail Media

Selection of cosmetics items on white background

Global Healthcare Brand Increases Visibility and Sales on Coles Online

See all

News & views to fuel your growth

Epsilon 2026 Trends Snapshot graphic with robot, binoculars, and shopping cart icons.
Blog
Trends Snapshot: What will drive growth in 2026?
Learn more
Blog Post
Conquer, Scale and Thrive in Retail Media
Learn more
Blog Post
Rob Odd: Retail Media in Australia - A Transformative Landscape for Brands and Retailers
Learn more
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