Meet Wayne Townsend

Wayne Townsend is Managing Director, Digital Delivery He oversees the innovation and delivery of cross-channel digital solutions

My role
I provide digital marketing leadership and oversee the innovation and delivery of cross-channel digital solutions. My team combines data, predictive analytics, innovative creative, and best in class technology to deliver digital marketing solutions that drive dramatic, measurable results for our clients.

My story
I returned to Epsilon after being away for nearly two decades, a time during which I had leadership roles at several software and service providers and delivered data-driven, cross-channel marketing solutions for hundreds of Fortune 1000 clients. When not immersed in the digital world, I enjoy watching my kids compete in crew, soccer, track and swimming, and also playing a bit of golf and tennis myself.

My philosophy
Set clear objectives with accountability, measure performance, communicate with transparency, keep improving. It seems to work whether you are managing people, leading a project, or running marketing campaigns.

My qualifications
B.S. Massachusetts Institute of Technology
M.S. University of Dayton