TotalSource Plus™ consumer data

Our consumer database allows you to understand demographic, economic and spend behavior, to engage the right customers and quickly identify the insights you need to get results.

TotalSource Plus

Epsilon uses consumer data experience that spans two generations, along with the latest technology to create TotalSource Plus™.

It has proven to be the most comprehensive, accurate and predictive compiled consumer data source available. Outside evaluations confirm our consumer data is the best quality in the market, so our clients see consistently better results compared to other sources.

We supply thousands of unique variables on individuals throughout the US, to help you identify and reach your ideal customers based on a portrait of who they are and what they are likely to buy. The combination of lifestyle, demographic, financial and transactional consumer data helps you to gain an even deeper understanding of your customers and how you can connect with them.

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