As the current business environment demands different marketing approaches, these articles will give you essential food for thought.
- Your guide to bulls**t metrics gives an understanding of what today’s metrics really offer – and which ones you should use.
- A PrettyLittleThing case study provides real-life inspiration around personalisation that delivers incremental growth.
So take the time to click on those articles of interest for practical advice to enhance your current approach and ideas to inspire you to get more from your marketing.
Are you seeking help in developing your data-driven marketing approach? Then feel free to get in touch with us.