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Rely on the experts who deliver results.

Modern marketing requires technology and data that work together. We'll help your brand thrive—now and in the future—by bridging the gap between strategy and implementation.

Our team of Digital Experience Services experts can modernize your marketing and deliver transformative solutions, helping you create data-driven, personalized experiences your customers will truly value.

We empower brands to turn marketing visions into reality.

With a global team of 1,200 experts in strategy, analytics, creative and digital experience, we combine cutting-edge technology and data-driven insights to craft meaningful customer-centric strategies for the world’s leading brands.

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Digital transformation

Modernize marketing investments for maximum impact and minimal media waste.

- Enterprise tech & data strategy
- Market & competitive opportunity
- Customer experience modernization
- Generative AI strategy
- Organization & process design

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Customer experience

Design customer experiences that build brand love and loyalty.

- Audience insights & analytics
- Personalization & offer strategy
- Paid & owned media strategy
- Loyalty program strategy
- Content & creative design
- Journey & campaign orchestration
- Marketing performance optimization
- Data & measurement strategy

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Technology enablement

Deliver personalized interactions that customers actually want.

- Web & mobile development
- Full stack development
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The impact of our data-driven strategy

FedEx teamed up with our strategic experts to design a global loyalty program and digital practices that engage customers throughout every phase of their lifecycles.

75

conversion rate for top modeled audience

6.2

conversion lift attributed to personalization strategy

#1

most effective targeting compared to existing segments

Let’s work together to maximize impact and make your marketing more...

Efficient

Achieve better results with less effort—automate your insights-driven customer experience strategies with cutting-edge AI.

Effective

Maximize your marketing and media investments by identifying and engaging each individual with messaging that’s relevant in the moment and evolves across time.

Data-driven

Deliver truly personalized experiences through person-based engagement platforms fueled by insights from data-enriched analytics and machine learning.

Meaningful

Orchestrate 1:1 customer journeys that include meaningful conversations, and implement loyalty strategies that create greater emotional connections with your customers.

Insights

iceland and the food warehouse partner with Epsilon
Blog
Iceland Foods Expands Retail Media Network with Epsilon, Launching Offsite, Video and Auction-Based Capabilities
Learn more
Man-engaged-looking-at-phone
Blog
Leverage AI for loyalty insights—and drive better outcomes
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a doctor is talking to a patient in an office .
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How people access healthcare information today
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See all insights

Case studies

Dell EMC | Marketing Services

Thawing frozen customer segments with better data

Though showing a strong customer base, 70% of Dell EMC’s marketable B2B contacts were inactive and 43% never engaged with their email marketing materials. Instead of removing contacts, they partnered with Epsilon to better understand their inactive subscribers and re-engage them.
Learn more
DUNKIN' | Marketing Services

DD Perks® runs on Epsilon

How does a brand stand out in a highly competitive market? You give your customers a little something to savor. Dunkin’ wanted to do more than differentiate, they wanted to resonate — with customers both loyal and soon-to-be loyal.
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