Create more meaningful connections

Rooted in privacy and driven by powerful AI and the industry's most robust data, Epsilon PeopleCloud personalizes each person's journey, driving better outcomes for your customers—and your brand.

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The marketing platform for personalizing consumer journeys with performance transparency

With an end-to-end view of your marketing performance, you'll tie marketing results to the actions that drove them. It's the only way to truly measure and optimize your marketing across channels, and deliver one-to-one personalization at scale.

Use cases

How the platform can work for you

RETAIL

You’re an online retailer experiencing a high churn rate between winter and spring.

FINANCIAL SERVICES

You’re a financial services marketer launching a new credit card, but you’re struggling to find the right high spenders.

RETAIL

You’re a specialty retailer with customer data limited to website visitors and newsletter subscribers.

RETAIL

You’re an online retailer experiencing a high churn rate between winter and spring.

FINANCIAL SERVICES

You’re a financial services marketer launching a new credit card, but you’re struggling to find the right high spenders.

RETAIL

You’re a specialty retailer with customer data limited to website visitors and newsletter subscribers.

RETAIL

You’re an online retailer experiencing a high churn rate between winter and spring.

You want to increase your sales by 10% before the start of the spring marathon season.

With a real-time view of over 200M+ people’s transactions and behavior, we can anticipate which of your lapsed customers are training for the marathon in the spring. Then with industry-leading AI, we analyze individual-level preferences and campaign performance, delivering personalized messages across every channel to drive runners to your online store.

Epsilon Digital | Retention

Motivate your customers to buy more, more often.

Learn more about Epsilon Digital

Epsilon Digital | Actions

Encourage customers to sign up for your email list.

Learn more about Epsilon Digital

Loyalty

Give your best customers experiences they deserve.

Learn more about Loyalty

FINANCIAL SERVICES

You’re a financial services marketer launching a new credit card, but you’re struggling to find the right high spenders.

Your goal is to drive 500 new signups for this new card.

With our omnichannel product suite driven by knowledge of 200M+ real people, we’ll identify the ones most likely to be qualified for your card. Then, we’ll deliver unique messages to each person and measure their effectiveness at the individual level.

Data

Use AI to define and optimize an audience that aligns to your unique goals.

Learn more about Data

Messaging

Personalize email, SMS, mobile push and display media.

Learn more about Messaging

Digital Prescreen

Reach credit-active prospects ready for your products.

RETAIL

You’re a specialty retailer with customer data limited to website visitors and newsletter subscribers.

You want to deliver more personalized offers and content based on each customers’ place in their journeys.

With Epsilon’s real-time view of each person’s online and offline behavior and transactions, we’ll help you consistently deliver offers on each customer’s preferred channel.