Advanced analytics

We use proprietary tools and top analytic talent to prospect and mine customer information, rendering it in a meaningful way that enables more effective decision making.

At Epsilon, we use data analytics and marketing analytics to assist our clients in making better decisions and executing smarter marketing in traditional and emerging channels, including social, mobile, web and targeted display.

Through identification, segmentation, predictive modelling and measurement services, we turn banks of data into invaluable insights. We transform the mishmash into clear potentialities.

And because what we do has measurable outcomes, we can continually monitor, assess and tweak your marketing mix when necessary to produce the best results.

With over 125 statisticians, analysts and consultants at Epsilon, we provide a vast range of services to help you identify, target, connect with, convert and retain more customers.

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advanced-analytics