Earning customer loyalty is all about creating a connection, which starts with the first impression. But to make an impact that leads to strong relationships, you need to know what your customers really care about.
Epsilon Loyalty will help you build the best first-party data foundation, so you can create memorable experiences for each customer, no matter where they are on their loyalty journey. And it’s all powered by real-time data and industry-leading technology that grows with your loyalty needs—and customers—over time. It’s the smarter path to lifetime loyalty.
Customer loyalty is all about listening to what your customers are telling you.
A loyalty program that makes every interaction personal and meaningful can turn customers into advocates. In fact, emotionally loyal customers have 4x higher lifetime value. An AI-enabled solution unlocks the power of your data—streamlining operational efficiency, automating routine tasks and boosting loyalty marketing to deliver greater strategic value at scale.
Identify your most valuable customers and reach more of them online. Then enroll them in your program to begin engaging on a deeper level.
Seamlessly activate your loyalty strategy across channels and devices. Deliver highly personalized, relevant messages and experiences that drive member interaction.
Motivate your members with behavior-driven offers they’ll find meaningful and rewards they’ll actually want. That's how you'll make them feel valued.
Analyze and understand member sentiment and keep them coming back for more. With our emotional loyalty measurement model, you'll continue to gain an even deeper understanding of what drives each member.
Generating greater lifetime value starts with holistic loyalty management. We can help you build a path to smarter loyalty marketing—and happier customers—for brands of any size.
Get exactly what you need and nothing you don't. Our modular loyalty management platform offers optional add-ons for when your loyalty program evolves, so it can grow and change with your needs. At any size, it's powered by an advanced, real-time marketing decision engine to help you drive the most desired behavior from each member through machine learning and predictive analytics.
Go beyond point-based programs: Use your customer behavior insights to deepen connections with relevant experiences. Maximize the value of your loyalty programs with AI-powered recommendations that personalize the member journey. Stay on top of your loyalty cloud performance by using AI to analyze data and deliver personalized experiences for each member, boosting satisfaction through real-time decision-making.
Great loyalty management software needs to be supported by expert know-how—and we know a little something about loyalty. With more than five decades of loyalty CRM expertise across industries, we manage loyalty programs and serve as a trusted advisor and partner for the world’s leading brands.
We know we can’t do everything (but we come close). Augment your members’ loyalty experience with our carefully curated network of loyalty partners.
We understand that you have a unique approach to your customers and loyalty program management. Our platform provides a self-service interface, where you can manage your offers, customers, insights and reporting—putting you in full control or your members’ journeys and every aspect of your program, driving deeper engagement and fostering long-term loyalty. By integrating predictive and generative AI, we’re making it possible for loyalty marketers to fuel the next level of engagement—building programs don’t just react, but anticipate customer needs through greater efficiency, real-time insight and scalable growth.
Smarter loyalty, seamless journeys
See how seamless, data-powered loyalty journeys keep members engaged across touchpoints—by delivering the right communication at the right time—creating experiences that foster trust and boost retention.
