New relationships are exciting. It is a time when you get to know someone and they get to know you. You learn about each other and determine how symbiotic the relationship can be, which takes time. So why is it that more than 90% of brands are sending only one welcome message? Capitalising on the […]
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Engaging customers is hard. There are more than 30 billion mobile moments happening every day in the U.S. according to research from Forrester Research, Inc. And marketers must be ready to meet customers in these moments and deliver compelling experiences that will engender loyalty. This is especially true for quick serve and fast casual restaurant (QSR) operators […]
More than 100,000 technology professionals recently descended on Barcelona, Spain, for Mobile World Congress 2017. Among them were Epsilon’s Chief Digital Officer, Agency Tom Edwards, and VP of Digital Strategy, Ian Beacraft. The technology put a spotlight on an ambient computing future where new data types simplify complex tasks, predict needs and embraces new forms […]