Epsilon Marketing

Epsilon is the industry's leading marketing services firm, with a broad array of data-driven, multichannel marketing solutions that leverage consumer insight to help brands deepen their relationships with customers. Services include strategic consulting, acquisition and customer database technologies, loyalty management, proprietary data, predictive modeling and a full range of direct and digital agency services, including creative, interactive web design, email deployment, search engine optimization and direct mail production.

Driving brand loyalty: Why focusing on an adherence programme is essential to your success

When patients skip their medications and follow-up appointments, it can cost the healthcare industry billions, and result in an estimated 125,000 unnecessary deaths. The personal and economic costs are enormous, however, could be prevented with a modern approach to treatment adherence. By focusing on providing patients with the support they need to comply with their […]

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How personalisation influences today’s retail shopper

Customer experience is the new driver for loyalty. In our recent report, The Power of me: the impact of personalisation on business outcomes, we found that 80% of consumers are more likely to purchase if their experience is personalised. Whether they are making a purchase online or in-store, they expect an experience that’s personalised, convenient, […]

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Press Release: Nick Corkill joins Epsilon

Epsilon Strengthens EMEA Leadership Team with the Appointment of Nick Corkill, Vice President, Client Services. Seasoned Client Services Leader to Drive Growth and Deliver Client Success for the EMEA Dell Technologies Relationship. London – 30th October, 2018, – Epsilon, a global leader in creating connections between people and brands, today announced the continued expansion of […]

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