Epsilon™, a global leader in creating connections between people and brands, today announced that it was named a Leader in the June 2018 report “The Forrester Wave™: Email Marketing Service Providers, Q2 2018” by Forrester Research, Inc., which evaluated Epsilon’s Agility Harmony® digital messaging platform. The report stated, “Epsilon demonstrates an unmatched balance of strong technology and […]
Find out what’s happening at Epsilon, and our take on the latest trends in the big, bad world of advertising. Welcome to our blog.
Data is everywhere. As marketers, we use it to create new customer relationships and deepen existing ones. With the abundance of data that’s out there, it’s getting more difficult not only to acquire customers but to find the right data that can make a positive difference for your business. It should be the goal of […]
The General Data Protection Regulation (GDPR) will go into enforcement on May 25, 2018. At Epsilon, May 25th is not the end date of compliance efforts, it is simply one marker in our overall compliance work. Data protection in general remains at the forefront of Epsilon’s operations. The five major pieces Epsilon is implementing to ensure […]