Our client daa asked us to advertise their graduate programme to their young target audience in a way that would capture their attention and encourage them to investigate how the programme could change their future.
We created a print piece which leveraged vital programme information and testimonials from previous applicants to give the programme a friendly face that was easy to relate to. We created a cover illustration in-house to bring the programme to life and invoke the sense of adventure that a new career can offer.
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