Graphic Design Case Study - DAA Graduates Recruitment

— daa

Graduate Campaign

We invited young graduates to embark on an exciting journey.

Our client daa asked us to advertise their graduate programme to their young target audience in a way that would capture their attention and encourage them to investigate how the programme could change their future.

We created a print piece which leveraged vital programme information and testimonials from previous applicants to give the programme a friendly face that was easy to relate to. We created a cover illustration in-house to bring the programme to life and invoke the sense of adventure that a new career can offer.

DAA illustration
DAA illustration book
DAA illustration