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Industry recognition

June 2025

Epsilon Named a Leader in IDC MarketScape for CTV Advertising Platforms

We believe the recognition marks a significant milestone for Epsilon’s CTV capabilities, reinforcing the power of its people-first, performance-led approach and providing marketers with insight into platforms that deliver more than impressions. The evaluation notes that, “Epsilon’s COREid solution consolidates disparate audiences into a single ID, enabling more precise targeting and reducing wasted ad spend.”
Learn more here
June 2025

Epsilon Named a Leader in IDC MarketScape for Data Clean Room Technology for Advertising & Marketing Use Cases

Being named a leader for the second consecutive year is a significant achievement for Epsilon’s Clean Room offering, reinforcing its privacy-centric platform that empowers brands to securely collaborate on data and derive actionable insights. The evaluation notes that, “for enterprises already utilizing COREid or other Epsilon technology, its data clean room is an easy fit.”
To learn more about Epsilon’s Clean Room capabilities click here

Epsilon Named a Leader in IDC MarketScape for Retail Loyalty Software Providers Loyalty Software Providers

We believe this recognition reaffirms that Epsilon puts the customer at the center of the brand experience with superior customer data management and AI, empowering retailers and Consumer Packaged Goods (CPG) brands to build meaningful customer relationships. The IDC MarketScape stated, “A key differentiator of the Epsilon loyalty solution lies in its advanced customer data management capabilities.”
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Creative awards

Helping brands drive stronger outcomes

For decades, we’ve been helping marketers from the world’s top brands personalize experiences for millions of people with our cutting-edge creative work.

https://cdn.sanity.io/images/bbfpkf4q/eps-prod/0002df8293726827781d0daaa2e15bd9dea899df-280x280.png?w=1920&h=1080&fit=maxGold: Best Cookieless Identification Technology
https://cdn.sanity.io/images/bbfpkf4q/eps-prod/f0d95f1237f28cb2c6591397d77d460c02ef8b00-280x280.png?w=1920&h=1080&fit=maxSilver: D2C category

Insight

Epsilon’s market-leading identity resolution platform is the only people-based identity solution that bridges all touchpoints, giving Acer full visibility across all places customers purchase from and interact with across the open web. The campaign outperformed all goals within a four month period, creating and future-proofing 1:1 conversations with customers like never before.

Results

919,204​Individuals reached
4,999,286​Unique, personalized ads delivered​
28:1​Return on ad spend​
https://cdn.sanity.io/images/bbfpkf4q/eps-prod/425c0700af5fc5f6dbb56b29f330d552924f76ab-1024x1024.png?w=1920&h=1080&fit=max

Epsilon in the news

Press Release
Epsilon to Launch “Front Row Connection,” For DSW Giving Brands Premium Shelf Space Online
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News Article
Why DSW teamed with Epsilon to bring footwear brands to retail media
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News Article
Creative Dining Shifts: Understanding Guest Behavior Amid Rising Costs
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All recognition

Demonstrating industry excellence

The Digiday Awards Europe, Best Use of Retail Media

Epsilon’s collaboration with Currys set a benchmark in retail media. The campaign earned the Best Use of Retail Media award, by employing a full-funnel strategy combining display, online video and CTV to engage tech enthusiasts.

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The Forrester Wave: Loyalty Technology Solutions, Q1 2023

Epsilon was recognized as a Leader in The Forrester Wave: Loyalty Technology Solutions, 2023. Epsilon received the top score in the Strategy category and the highest possible scores in Program KPI Measurement, Marketer User Experience, Data Management and Scale and 12 other criteria.

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Forrester: The Data Clean Room Solutions Landscape, Q4 2024

Epsilon was recognized as a notable vendor in The Forrester Data Clean Room Solutions Landscape, Q4 2024

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AdExchanger's Programmatic Players Powerlist

Epsilon was named an AdExchanger Programmatic Power Player in 2022, 2023 and 2024, selected from hundreds of submissions received from across the globe. Epsilon was chosen based on its strength and breadth of offerings, documented case studies and client references.

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Digiday Technology Award 2022: Best Partner Clean Room

Epsilon's PeopleCloud Prospect was named the Best Partner Clean Room as part of Digiday's 2022 Technology awards which recognizes companies that are exploring new technologies and adapting to meet the needs of the digital media industry.

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The Forrester Wave: Customer Data Strategy & Activation Services, Q2 2022

Epsilon was named a Leader in The Forrester Wave: Customer Data Strategy & Activation Services, Q2 2022. Epsilon received the highest scores in 21 out of 27 criteria, as well as the strongest strategy score out of all evaluated vendors.

IDC MarketScape Worldwide Demand Side Platforms Vendor Assessment 2023

Epsilon was named a Leader in the IDC MarketScape: Worldwide Demand Side Platforms 2023 Vendor Assessment, the inaugural IDC MarketScape report of the DSP market.

Forrester Identity Resolution Landscape, Q4 2023

Research and advisory firm, Forrester, recently shared its third-party perspective and represented vendors, including Epsilon.

Forrester Creative Advertising Technologies Landscape, Q2 2024

Epsilon was recognized as a notable vendor in The Forrester Creative Advertising Technologies Landscape, Q2 2024

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