Brands navigating the 'new normal' and adapting to consumer behavior

The restaurant industry, like many others, has faced its set of challenges. Closures, capacity limits and labor shortages all contribute to today’s market uncertainty. But has widespread vaccine availability and general pandemic fatigue created a new—and complicated—relationship with restaurants?

Restaurant marketers have been agile, innovative, and resilient through many new challenges. And now more than ever, it’s important to deliver personalized messages that connect with guests on a 1:1 level.

Join Travis Freeman of Inspire Brands and Heather Hicks of Epsilon in this fireside chat from the 2022 Restaurant Leadership Conference as they review new research from Epsilon on consumer sentiment toward restaurant ordering and eating, and how marketers can adjust their strategy accordingly to ensure success.

Read the full research here.