Creating more human interactions for travel brands through machine learning

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Machine learning is taking the travel industry by storm, and this game-changing technology could transform significant portions of the travel industry, including marketing, pricing decisions, loyalty programs, customer service, supply chain management, operations and beyond. 

But what exactly is machine learning? And how can travel organizations use it to positively impact their businesses?

In this webinar, we partner with Skift to examine why machine learning will be a game changer when it comes to delivering better, more personalized experiences for travelers. We were joined by executives from United Airlines, who helped provide real-world examples of how the airline is applying machine learning to the airline industry to create a more seamless brand experience—from a confirmation email all the way to kiosk upgrades and personalized recommendations—for passengers.