E-Book

Email trends guide: Interactive content

Get the ebook

Pioneering email marketers are using interactive methods such as kinetic techniques, agile content and AMP experiences to make their messages personal, engaging and fun. The result: increases in customer engagement up to 40%. 

This guide shares insights that will help you: 

• Understand common types of interactive email 
• Recognize the challenges and overcome the intimidation factor associated with interactive email content 
• Dive into performance metrics and best-in-class examples 
• Plan actionable steps to get started with interactive content 
• Begin to achieve 1:1 personalization at scale