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  1. Homepage
  2. Epsilon PeopleCloud
  3. Messaging

Deliver personalized cross-channel messages

Real people deserve real conversations. With Epsilon PeopleCloud Messaging, you’ll talk to your customers in an authentic way—reaching them in the channels they prefer in the moments that matter most.

Conversations that convert

Powered by award-winning technology, unparalleled customer insights and world-class service, Epsilon PeopleCloud Messaging drives industry-leading results. Here are some of the average outcomes seen by our clients.

411

increase in campaign revenue

26%

increase in conversion rates

2

campaign build productivity

What you'll achieve

Drive intrigue

Start 1:1 conversations in the channels each customer is most likely to engage in, with content customized to what they’ll care about.

Engage & convert

Keep the dialog going based on each person’s action (and inaction), and move them to closer to purchase.

Nurture & support

Deliver timely post-purchase messages that remind them you have their back.

Build conversations & loyalty

Continue to stay relevant and top-of-mind, so you can drive loyalty for years.

The Forrester Wave

“Epsilon’s data and agency capabilities are the strongest pieces of its current offering.” (The Forrester Wave™: Email Marketing Service Providers, Q1 2022)
Dig into the report

Email marketing creativity

Award winner with Publicis for MyMcDonald’s Rewards, a robust customer lifecycle rewards program that generated 5x transaction lift.
See the work

Best email marketing

Award winner in the email marketing category, Adweek Reader’s Choice, Best of Tech Awards.
Read why they chose us

Best email service provider

Award winner for being the industry’s top email service provider.
Understand why we’re different

How we're different

Understand your customers

Harness the power of data with AI and 200M+ profiles to gain a deep understanding of your customers' preferences across audiences, content, offer, device and channel.

Drive long-term loyalty

Recognize consumer intent and drive real-time personalized 1:1 activations in the moments that matter most.

Deliver proof, not promises

Move beyond campaign metrics and solve complex problems with a solution that optimizes your success based on brand engagement, customer lifetime value and revenue opportunity.

Your strategic partner

With 250+ digital experts who are dedicated to client growth and have decades of messaging experience, we'll meet you wherever you're at and ensure that you achieve your goals.

A proven industry leader

We're consistently ranked 4 times as a leader within the industry by Forrester, Gartner, Red Pill and the Relevancy Group.

Data & digital design combine to create a world of possibilities

We merge the science of data and technology with the art of design, storytelling and copywriting to create powerful, engaging email marketing experiences that drive results for our clients.
Request the lookbook
Insights

Email marketing insights to keep you fueled

Guide
The email marketer's guide to metrics
Learn more
Research
The Forrester Wave™: Email Marketing Service Providers, Q1 2022
Learn more
Blog Post
How CDPs do (and don’t) factor into a cookie-less world
Learn more

See the power and performance of Epsilon Messaging without a long-term commitment

Epsilon PeopleCloud Messaging Essentials is designed for brands that want a flexible, quick-to-market solution that solves their challenges—without the long-term contract. Deliver the right message optimized for content, audience and channel, all with the proven quality and technology that has helped grow Fortune 500 companies for years.

Flexible packages to fit your needs

Dialogues
Deliver real-time, personalized marketing automations that react to customer behaviors and signals across channels to drive conversions and increase brand loyalty.
SignUp+
Identify the best customers for your brand through a targeted media campaign and immersive smart-capture experience that strategically captures opt-in email, preferences and intent—then instantly engage new subscribers in a personalized onboarding experience.

How Messaging Essentials is different

Quick to market

We’ll help you optimize your messaging program quickly and efficiently, providing the tools and resources you need to get to market in weeks.

Designed to grow

Messaging Essentials is designed with an optimal set of capabilities and services and is easily scaled as your messaging needs grow.

Simple and intuitive

We’ve made Messaging Essentials simple with pre-packaged programmatic solutions that can provide value wherever you are on your messaging journey.

Insights

Resources to help you

Guide
The email marketer's guide to metrics
Learn more
Research
The Forrester Wave™: Email Marketing Service Providers, Q1 2022
Learn more
Blog Post
How CDPs do (and don’t) factor into a cookie-less world
Learn more
See all insights

Work with a partner that has the right knowledge & experience

With our top talent in strategy, analytics, creative and tech integration, you'll maximize your return on investment and achieve the best possible outcomes for your cross-channel and email marketing.

250+

platform experts

24/7

coverage

30+

data scientists
Insights

Resources to help you

Guide
The email marketer's guide to metrics
Learn more
Research
The Forrester Wave™: Email Marketing Service Providers, Q1 2022
Learn more
Blog Post
How CDPs do (and don’t) factor into a cookie-less world
Learn more
See all insights

Data & digital design combine to create a world of possibilities

We merge the science of data and technology with the art of design, storytelling and copywriting to create powerful, engaging email marketing experiences that drive results for our clients.

Our work

Dell thaws frozen B2B customers

76% of commercial customers were non-responsive. 43% never opened or clicked a marketing email. Dell reengaged them like never before.

AutoZone moves from selling to helping

AutoZone took the wheel to rev up sales and remind customers about the brand’s value—especially during difficult times.

McDonald’s thanks heroes with free meals

During the COVID-19 pandemic, McDonald’s showed frontline heroes their appreciating for risking their lives to put communities first.

What we do

Using data, insights, innovation and creativity, we deliver relevant experiences to the right person at the moment they’re most likely to act.

Email architecture

A library of custom, responsive modules that are used to create emails.

Creative strategy

We combine data and insights to hone your marketing strategy.

Content & design

We'll help you reimagine your creative to drive engagement and results.

Personalization

Deliver highly individualized, dynamic and relevant email experiences.

Interactive email

Drive engagement by adding elements your customers can interact with.

Live & agile content

Create impact with live content that automatically updates at the time of open.

Coach
CoachMessaging

Authentic moments straight to their inbox

Machine learning strengthened customer connections with 1:1 email marketing.

Let's go
DellEMC
DellEMCMessaging

Unfreeze, engage, empower through email

Dell’s “Unfrozen” campaign re-engaged customers and re-ignited relationships, increasing overall revenue.

Let's go
Edward Jones
Edward JonesMessaging

Email execution that boosts downloads

Employing email best practices encouraged higher app download rates.

Let's go
Whole Foods 365
Whole Foods 365Messaging

Multi-touch email program bolsters new brand launch

Stocking their shelves with a loyalty program

Let's go
Yard House
Yard HouseMessaging

Live content fuels local engagement

Serving up real-time, localized email campaign

Let's go
Cabela's
Cabela'sMessaging

Connecting millions of consumers beyond the great outdoors

Personalized messaging pulls in those who love the great outdoors.

Let's go
Show more
Coach
CoachMessaging

Authentic moments straight to their inbox

Machine learning strengthened customer connections with 1:1 email marketing.

Let's go
DellEMC
DellEMCMessaging

Unfreeze, engage, empower through email

Dell’s “Unfrozen” campaign re-engaged customers and re-ignited relationships, increasing overall revenue.

Let's go
Edward Jones
Edward JonesMessaging

Email execution that boosts downloads

Employing email best practices encouraged higher app download rates.

Let's go
Whole Foods 365
Whole Foods 365Messaging

Multi-touch email program bolsters new brand launch

Stocking their shelves with a loyalty program

Let's go
Yard House
Yard HouseMessaging

Live content fuels local engagement

Serving up real-time, localized email campaign

Let's go
Cabela's
Cabela'sMessaging

Connecting millions of consumers beyond the great outdoors

Personalized messaging pulls in those who love the great outdoors.

Let's go
Show more