Triggered messages perform better

Earlier this week we released our Q2 2013 Email Trends and Benchmarks report, which analyzes Business as Usual (BAU) and triggered emails as well as the average email file to identify major trends.

The Q2 2013 report shows there was an increase in the volume of triggered messages deployed. The infographic below highlights the top three industry verticals analyzed with the highest volume of triggered emails sent.

How does your brand utilize triggered emails? Tell us in the comments.