A leading manufacturer of ergonomic chairs and commercial furniture aimed to boost its presence on one of the largest retailers of office and stationery products during the End of Financial Year sale.
The key challenges included managing a vast array of products (SKUs) while having access to only two Sponsored Product spots and one banner for search and category placement.
This constraint limited their potential revenue and visibility, a common issue faced by suppliers online.
Epsilon Retail Media helped to secure top Sponsored Product Ad spots by optimising their relevancy score, securing premium #1 and #4 Sponsored Product Ad spots to drive greater visibility during this key promotional period.
The platform simplified campaign setup, management, and optimisation, enabling higher bids on key search terms and categories for prime placement.
Its user-friendly interface, real-time reporting, and insights into search terms, products, and shopper behaviour made it the ideal solution.