A key part of the role of TLM Trading is to raise awareness that leprosy exists and to recruit new supporters of the Mission.
A new customer might buy just a few Christmas cards in their first year but later go on to be a major donor to the charity. We know that many legacy givers first started their journey with the charity by buying a single pack of cards from The Leprosy Mission Shop.
That’s where Epsilon Abacus comes in. We send our main Autumn/Winter catalogue to some 150,000 potential new customers that we source from the Abacus Alliance.
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