Loading Insights...

The Abacus Alliance
Why Direct Mail
Our Work
Blog
Who We Are
- Business Enquiries
- Consumer Requests

About Abacus
Contact Us
- Business Enquiries
- Consumer Requests

Services Privacy Policy

Website & Business-to-Business Privacy Policy

Terms & Conditions

Consumer Requests

Privacy Settings

©2025 Epsilon Data Management, LLC. All rights reserved. All names and logos are trademarks or registered trademarks of their respective owners.

Tap into forward thinking

Insights

Tap into forward thinking

Content Type

Blog Post
Research

Topic

Loyalty
Digital Media
Customer Experience
Data
Identity

Vertical

Retail

11 posts matching “Data”< Back to all posts

Unveiling the Essence: The Crucial Role of Quality Data in a Direct Mail Campaign

Why Data and Loyalty belong together

1
2

There’s nothing strange about your data...

Insights 2021: Retail's Hard Reset

Conscious consumerism will continue to influence retail but how does that effect your direct mail campaigns?

Customer identity management – why it pays to know your customers in a post-cookie world?

The Value of Data to Marketers with a recession looming

Should I stay or should I go? Unlocking the power of your data in retaining loyal customers

Gens Z and Alpha still appreciates brick-and-mortar, shopping’s future is seamless omnichannel