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    Tap into expert marketing insight

    Explore the Epsilon blog to discover the latest marketing trends and impactful insights with contributions from experts across our EMEA business.

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    99 posts matching “retail media”< Back to all posts

    Young woman thinking in front of an upward trending financial graph.
    Blog
    How to measure incrementality in retail media (and why most platforms get it wrong)
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    Two women on stage at Retail Media X event
    Blog
    Retail MediaX 2026: John Lewis and the future of retail media
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    Text "Retail Media Advertising: A Beginner's Guide" by Epsilon, beside hands holding a phone with an order confirmation in a retail setting.
    Blog
    Retail media advertising: a beginner's guide for brand advertisers
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    A graphic with the text "Why retail media still ignores 70% of UK retail" next to a brightly lit supermarket aisle filled with products.
    Blog
    Why retail media measurement still ignores 70% of UK retail
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    Smiling woman celebrating success at her laptop.
    Blog
    Epsilon Retail Media: 7 development leaps that built a unified commerce engine
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    A blue background divided by a jagged yellow line, with a map, camera, and toy airplane on the left, and a grocery bag filled with produce on the right.
    Blog
    What is commerce media, and how does it differ from retail media?
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    Text: "See how retail media drives real-world purchases. Only with Epsilon." next to groceries filling a shopping basket and a full shopping cart.
    Blog
    In-Store Sales Attribution: Closing the loop on retail media
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    A man packs items into brown paper bags on a table with a laptop, connected by a wavy blue line to an outline icon of a market booth with two people.
    Blog
    What is a retail media network?
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    A blue graphic with the text 'Three ways to spot leading retail media networks' next to a pensive man with his hands under his chin.
    Blog Post
    3 ways to identify retail media networks worth investing in
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