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Gamification in loyalty: moving beyond gimmicks to habit-driven engagement

Mrinalini Chowdhary of Epsilon on why loyalty gamification works when it's rooted in behavioural psychology, adaptive journeys and...

Brand Pages by Epsilon Retail Media: new way to build branded destinations on retailer sites

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A collage of diverse shoppers in various retail environments, from grocery to home goods.

How your brand category should shape your media strategy

Title slide for a RetailX presentation: "Reliable forecasting from mixed signals", with subtitle "Data workbench: The new rules around finding customers and building loyalty". Associated with Epsilon, dated 2026.

RetailX 2026 Report: Reliable forecasting from mixed signals

Five top retail media campaigns title with logos for Co-op, Deliveroo, Currys, John Lewis & Partners, and Ocado.

Retail media in action: five UK campaigns that drove measurable growth

Logos of Waitrose & Partners, Currys, Frasers Group, Ocado, B&Q, John Lewis & Partners, RS, Wickes, Iceland, Morrisons, TD SYNNEX, Deliveroo, Sainsbury's, and Argos.

UK retail media networks powered by Epsilon: a guide to the partnerships behind the platforms

White heart with blue number 7 surrounded by white refresh arrows on a blue and purple gradient.

7 reasons to start a customer loyalty programme

Commerce media: the death of the traditional funnel?