Dissatisfied with their previous email provider, a specialty retailer drove revenue and improved customer experience with Epsilon's Intent Messaging.
Epsilon implemented Intent tags, managed audience selection and deployment activities across five abandon program types, and orchestrated a light-box experience to acquire more email subscribers.
Epsilon helped the retailer expand to unauthenticated audience with CORE ID, resulting in increased reach of 145% over authenticated alone.
Epsilon's transparency and willingness to partner with the retailer as an extension of their team solidified a strong relationship.
Epsilon's pricing model and absolute transparency created more value for the client, even at lower deployment volumes.
