RESOURCE CENTER

Path to Purchase Institute: CPG Industry Outlook with guest Dan Perez

Watch now

As part of the Industry Outlook video program, Dan Perez, SVP at Epsilon, talks with Lori Pugh Marcum, Events Content Director at Path to Purchase Institute, about new trends and solutions to challenges marketers are facing. Watch the video to learn about the impact of inflation, changing consumer behavior and how CPGs can benefit from verified purchase optimization.