Amplify your social media reach to the open web

Move millions of consumers closer to conversion.

Where consumers spend their time and where marketers are spending their media dollars isn’t lining up. Social platforms are valuable, sure—but they're just the beginning. Your best customers and prospects are spending most of their time across the open web, not just within walled gardens. Our innovative solution connects your social strategy across display, connected TV and online video channels with the power of precise, person-level targeting, so you can reach the right people wherever they’re browsing.

Products used

Digital

CPG brand2.9Munique individuals reached across the open web
QSR brand8.6Xgreater qualified reach with social-inspired online video
Beauty retailer2Xlift in conversion rate with Epsilon versus competitor DSP
Beverage brand9.7Mimpressions delivered using amplified influencer content

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Get more out of your social campaigns

How it works

Reach unique audiences off-platform

Rather than reaching random cookies and devices, our platform prioritizes real people who are in-market and ready to convert. By extending your social messaging across the entire open web to over 250 million people—including key demographic audiences that are actively influenced by social like Gen Z, millennial and multicultural groups—you’ll connect with more of your best customers, including those that aren’t reachable on social platforms alone. With our solution, you can reach verified social media users who follow or engage with your brand, your competitors and specific influencers or interest areas across the open web, where and whenever they’re browsing.

Scale social-inspired creative intelligently

Seamlessly transform your existing social content from major platforms into compelling ads across display, online video and connected TV. Your social-inspired creative automatically adapts and delivers across millions of websites and apps, maintaining the engaging visual style that performs well on social while reaching valuable audiences on programmatic channels.

Power your strategy with trusted digital experts

With Epsilon, you’ll have support for your campaigns from strategy to execution. Whether you’re looking to find the right influencers for your brand, tap into seasonal and viral moments or connect with timely sports campaigns, our solution can connect you with the right people. We partner with Influential to not only help you find creators that resonate with your brand, but connect those campaigns back to your social amplification efforts across the open web.

Case study