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  1. Homepage
  2. Case Studies
  3. Sally Beauty

Sally Beauty's loyalty makeover

Customers are always evolving, trying on new trends and finding new ways to express themselves. Sally Beauty was challenged to evolve with their customers and make their marketing as unique as each person's sense of style. They turned to their loyalty program to make it happen.

Watch the video to hear Gabriel Trujillo, VP of marketing at Sally Beauty, explore how Epsilon helped enhance and evolve their loyalty program to match their customers.

“My team and I trust Epsilon as a key partner for years now. It’s not just managing the platform, it’s also a sounding board, a brainstorming partner and a strategic partner on what comes next.”
Gabriel Trujillo, VP of marketing at Sally Beauty

Solutions

How can you break through?

We get it. Each industry and each company encounters their own unique set of challenges. But what if we repositioned those challenges as opportunities? See just how far we can go.

Loyalty

NEXT PICK FOR YOU: WALGREENS
Personalizing wellness on an enormous scale