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What is customer lifetime profitability and why does it matter to brands in 2027?
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Ralph has worked in the Loyalty arena for twenty plus years: designing, developing and managing major award winning loyalty programs for clients across multiple sectors including retail, banking, travel, FMCG and telecoms across Europe the Middle East and APAC. Ralph particularly enjoys working with new clients in developing loyalty program designs and enhancements based around tech innovations and new engagement concepts including ROI modelling.